Our 2026 Expo is open Friday and Saturday at Bear Mountain Resort. See below for hours.
Friday, July 31 – 12:00 PM – 8:00 PM PST
Saturday, August 1 – 9:00 AM – 5:00 PM PST
Every year, over 3,500 cyclists and thousands of spectators fill Bear Mountain Resort for two full days of cycling, music, food, and good times. Our Cycling Expo sits in the heart of the action, surrounded by food vendors, the Bikes and Brews Fest, live music, VIP lounges, the Kids Zone, and more. As a destination event, most riders stick around after the event to hang out, shop, and enjoy the Expo vibes. It’s one of the most engaged and buyer-ready crowds in Southern California cycling.



Our 2026 Expo is open Friday and Saturday at Bear Mountain Resort. See below for hours.
Friday, July 31 – 12:00 PM – 8:00 PM PST
Saturday, August 1 – 9:00 AM – 5:00 PM PST
Cycling brands, apparel companies, nutrition and energy brands, gravel and MTB-specific gear, local makers, and companies within the outdoor industry all crush it at Tour de Big Bear. People come off the course excited and ready to upgrade — so clothing, cycling gear, bars/gels, tools, and fun accessories sell really well.
Since our event is free and open to the public, we attract a large audience with varied interests in cycling, travel, and the outdoors.
Booths will remain in their designated spaces both days. Overnight security will be provided.
Fill out the short form below, or reach out to our Expo Director, David Cartwright, for more details.
David Cartwright | Tour de Big Bear Expo
Email: expo@tourdebigbear.com
Yes. Vendors are provided with free parking in our Staff parking lot, right next to the Expo.
Interested in becoming an exhibitor at the 2026 Tour de Big Bear? View our 2026 Exhibitor Package and learn more about exhibitor logistics and pricing by filling out the form below.